Last week Cristina Ramírez was on the programme Hoy por Hoy on the SER radio station. She told us how we introduced digitalisation at Ramírez Guitars and how we adapted to the new times, technologies and ways of relating to our customers.
Ramirez Guitars’ leap into technology
On the Hoy por Hoy programme on 29th September, we talked about “The forced leap of SMEs to technology”, something that we at Ramírez Guitars know well because when the pandemic arrived and with it the confinement, we were “forced” to change the chip and adapt to the new times in order not to have that disconnection with our customers.
Do you want to know what we did and how we did it? We leave you the link and the audio of the interview so that you can listen to Cristina tell you first hand 😉
Source: Hoy por Hoy Madrid